Making the work
Growing an audience
Running the business
metricool.com
12 tools that solve a similar problem. Compare what each costs and what it covers.
Schedule posts across every account at once
Buffer keeps scheduling simple and starts at $5 a month, the plainer tool for someone who wants posting handled without Metricool's competitor tracking.
Works with YouTube, Instagram, TikTok, Facebook, LinkedIn, Pinterest, X, Threads
Scheduling priced per account, not per seat
Publer from $5 with a free tier prices per account rather than per seat, which is cheaper for one person running several profiles.
Works with YouTube, Instagram, TikTok, Facebook, LinkedIn, Pinterest, X, Threads
Bulk scheduling across many client accounts
SocialPilot at $20 bulk schedules across many client accounts, built for an agency workflow rather than per-brand reporting.
Works with Instagram, LinkedIn
Plan the grid before anything is posted
Planoly is built around visually laying out the grid before anything posts, plus a link in bio page Metricool does not offer.
Works with YouTube, Instagram, TikTok, Facebook, LinkedIn, Pinterest, Threads
Social profile analytics billed per account
Minter.io bills per account and sticks to analytics alone, from $9 a month, for someone who already schedules posts elsewhere.
Works with Instagram, TikTok, Facebook, LinkedIn, X, Threads
Visual planning for Instagram and TikTok
Later at $19 plans Instagram and TikTok visually, laying the grid out before posting rather than reporting on it after.
Works with YouTube, Instagram, TikTok, Facebook, LinkedIn, Pinterest, X, Threads
One inbox for every comment and message
Agorapulse folds every comment and message into one inbox alongside scheduling, heavier than Metricool for a team answering as much as it posts.
Works with Instagram, Facebook, X, Threads
Social analytics priced by profile
Iconosquare prices by profile and leans entirely on analytics, the pick when reporting matters more than the scheduling calendar.
Scheduling and monitoring for ten accounts up
Hootsuite at $99 covers scheduling and monitoring from ten accounts up, priced per social set where Metricool prices per brand.
Built for people who grow an audience by writing
Hypefury is built around growing an audience by writing threads and posts, narrower than Metricool but sharper for that one habit.
Works with Instagram, TikTok, LinkedIn, X, Threads
One dashboard for numbers kept in nine places
Databox pulls numbers from nine different places into one dashboard, built for reporting across tools rather than scheduling posts.
Benchmark your social against named rivals
Rival IQ at $239 benchmarks your social against named rivals, competitive reporting rather than scheduling with numbers attached.
Works with Instagram, Facebook, LinkedIn, X