Making the work
Growing an audience
Running the business
7 tools that solve a similar problem. Compare what each costs and what it covers.
Every keyword a competitor has bought or ranked for
SpyFu narrows to what a competitor has bought or ranked for specifically, starting at $39 with no free tier, sharper for competitive research than Serpstat's broader audit-to-tracking bundle.
Keyword and competitor research at agency depth
Semrush is the deeper suite Serpstat's own pitch positions against, starting at $139, for an agency that has outgrown the lower data depth Serpstat trades for its price.
Rank tracking and link data from Moz Pro
Moz Pro narrows to rank tracking and link data alone, starting at $49 with no free tier either, a narrower tool next to Serpstat's broader audit-to-keyword bundle.
The full SEO toolkit at a smaller price
SE Ranking bundles similar categories plus the agency reporting and white labelling built into every plan, for someone billing clients who wants that included rather than pieced together.
Backlink and keyword data at full depth
Ahrefs carries the data depth Serpstat's own pitch admits is thinner in some markets, and keeps a free tier to test first, against Serpstat's no free tier at all.
A crawler that explains what it found
Sitebulb only crawls a site and explains what it finds, starting at $18, sharper for a one-off technical audit than for the keyword tracking Serpstat is bought for.
Write the page against what is already ranking
Surfer checks a draft against what is already ranking for a keyword, starting at $49, useful beside Serpstat for the writing step its audits and tracking do not cover.