Making the work
Growing an audience
Running the business
12 tools that solve a similar problem. Compare what each costs and what it covers.
Email marketing with a free plan that lasts
AWeber has run for decades and its free plan does not push toward a deadline, a calmer choice for a list not in a hurry to grow past it.
Twelve thousand free emails every month
Mailercloud gives twelve thousand free emails every month rather than capping by subscriber count, useful for a list mailed less often than it is grown.
Email that looks designed without a designer
Flodesk leans on visual templates for a newsletter that looks designed without a design background, a different trade-off from MailerLite's plainer editor.
Email marketing with automation on every plan
Moosend at $7 puts automation on every plan, so the cheapest tier is not the stripped one.
A link newsletter that stays free to 1,500 readers
Curated stays free up to 1,500 readers and is built specifically for a link-roundup newsletter format rather than general email marketing.
Email, SMS and automation on one free plan
Brevo folds SMS sending into the same free plan as email, useful for anyone who wants both channels without adding a second tool.
Works with WhatsApp
Email and SMS for people selling products
Omnisend from $11 with a free tier adds SMS alongside email, aimed at stores rather than at a growing list.
Build an email template once, export it anywhere
Stripo is a template builder rather than a sender: design the email once and export it into MailerLite or any other tool that sends it.
Email marketing aimed at small businesses
Constant Contact adds social post scheduling next to email, aimed at a small business running both from the same account.
Email automation with a CRM underneath it
ActiveCampaign bundles a CRM in with the automation, aimed at someone tracking a sales pipeline alongside the list rather than sending a plain newsletter. It has no free tier, from $15 a month.
Email marketing built around automation
Kit from $29 with a free tier centres automation for creators, more opinionated than a general low-cost sender.
Newsletters with paid subscriptions and referrals
beehiiv gives away a bigger free plan than MailerLite's 250-subscriber cap, and layers on paid subscriptions and a referral program for a newsletter that charges its own readers directly.
Works with Substack
