Growing an audience
Running the business
Both cover email marketing & automation and newsletter & email. Here is what separates them on price, billing, what you can take with you, and coverage.
| AWeber | MailerLite | |
|---|---|---|
| Starting price | From $12.50 | From $12 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | 14 days | 14 days |
| API | Yes | Yes |
| Data export | Not stated | Not stated |
| Their cut | 0.6% of what you earn | Not stated |
| Runs on | Web | Not stated |
| Covers | Email Marketing & Automation, Newsletter & Email | Email Marketing & Automation, Newsletter & Email |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | 1 |
Email marketing with a free plan that lasts
AWeber has been sending newsletters since before most of its competitors existed, and it shows in both directions: the deliverability is dependable and the interface is dated. The free plan runs to 500 subscribers with automations included, which is more than most rivals give away. Its ecommerce feature charges a small percentage of each sale on the cheaper plans.
Our note
MailerLite's free plan holds twice the subscribers. AWeber's holds half as many with the automations switched on, so it suits a list that needs sequences before it needs size. The editor is the part that shows its age.
Email marketing that stays cheap as lists grow
MailerLite sends campaigns, runs automations and hosts the signup forms feeding them, and prices all of it under the tools it competes with. The editor is plain in a way that suits people who write more than they design. The free plan stops at 250 subscribers, which is a fraction of what beehiiv and Kit give away, so the comparison is really about what you pay at ten thousand.
Our note
The cheap end of email, done properly. Kit is better at automation and beehiiv at growth, and MailerLite wins on the bill, which for a list that is not itself the product is often the only comparison that matters.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.