Making the work
Growing an audience
Running the business
7 tools that solve a similar problem. Compare what each costs and what it covers.
A crawler that explains what it found
Sitebulb crawls a site and explains each issue in plain language, the pick for technical audits rather than keyword research.
Write the page against what is already ranking
Surfer scores a draft against the pages already ranking for a term, built for writing the page rather than finding what to write about.
Keyword and competitor research at agency depth
Semrush works at agency depth across keywords and competitors, the step up once daily limits on a lighter tool start to bite.
Rank tracking and link data from Moz Pro
Moz Pro tracks rank and link data with a longer trial to test it, a heavier suite for someone past the daily-limit stage.
Search volumes in the results page
Keywords Everywhere at $84 puts volumes into the results page itself, a habit rather than a suite you open.
Works with YouTube
Backlink and keyword data at full depth
Ahrefs goes deeper on backlink and keyword data for an agency running audits at volume, past the daily limits Mangools sets for a solo user.
Checks a WordPress post before you publish it
Yoast SEO checks a single WordPress post before it goes out rather than researching keywords across a site, a narrower kind of tool with a free tier attached.