Beacons
Link in bio
Link in bio that doubles as a store and a media kit
Growing an audience
Running the business
Zaap is a link-in-bio page that also sells digital products and sends the email, so an audience arriving from a profile can be captured and sold to without a second subscription underneath. The free plan builds the page and collects addresses. Paying removes the Zaap branding and turns on the store, the blog and the sending.
Basic is free and builds the page, collects addresses and reports basic analytics. Pro is $9 a month, removes Zaap's branding and turns on digital products, blog posts and up to 25,000 emails. Ultra at $19 adds custom domains, team members and 50,000 emails. Agency at $49 covers five profiles and charges $9 for each one after that. Annual billing takes 15 percent off. The trial on the paid plans is seven days and the page describes it as a limited-time offer rather than a standing one.
A creator whose bio link is the top of the funnel and who is currently paying separately for a page, an email tool and a checkout. Somebody who needs a list of links and nothing else is better off on a free Linktree, and anybody with a real catalogue needs a real store.
The reason to pay for this over Linktree is the mailing list, because an address you own outlives a platform's algorithm and a bio link does not. If nothing is being sold and no list is being built, the free tiers elsewhere are the same product.
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