Tolt

Tolt runs an affiliate program for a subscription business: a branded portal for partners, tracking that survives a Stripe checkout, and payouts that go out automatically rather than as a monthly chore. Tiers are drawn around how much affiliates earn each month rather than how many of them there are, so recruiting widely costs nothing until the recruiting works. Affiliates and referrals are uncapped on every plan. Automatic payouts carry a processing fee on top of the subscription.

Basic is $69 a month while affiliates earn up to $10,000 a month, with unlimited affiliates and referrals, two programs, three partner groups and manual payouts. The $99 tier lifts that ceiling to $20,000 and adds automatic payouts, which carry a 2 percent processing fee, along with customisable notifications and removal of the powered-by link. The $199 tier covers $50,000, and beyond that the page quotes from 9 percent commission. Every plan has a 14-day trial.

A subscription business standing up its first affiliate program, where the question is whether the channel works at all and paying per partner would punish recruiting. The payout-based tiers mean cost follows results. A shop already paying a percentage to a marketplace network will find this cheaper only once affiliate revenue is steady enough to predict which tier it lands in.