Google AdSense
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Ads on your site, paid out by Google
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raptive.com
Growing an audience
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raptive.com
Raptive, which was AdThrive until 2024, sells ads on behalf of sites that have enough traffic to be worth a salesperson. Rates per thousand views run well above what a self-serve network pays, and the company handles layout, video units and direct deals. The catch is the door: a site under the pageview floor cannot apply.
Nothing to join, and the requirement stated on the creators page is that a site "consistently receives at least 25,000 pageviews (PVs) each month". Raptive does not publish the split it keeps, so anybody comparing it with AdSense is comparing a known 20 percent against an unknown one, and should ask during the application.
A blog or recipe site past 25,000 monthly pageviews with US traffic, where display advertising is the main income. A YouTube-first or newsletter-first creator has no inventory to sell here.
The reason to move here from AdSense is the rate per thousand views, not the features. Ask for the revenue split in writing before switching, because it is the one number the site will not tell you.
Ad networks
Ads on your site, paid out by Google
Ad networks
Podcast ad marketplace with published rates
Brand deals
A booking page for brand deals and pricing
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