How much does Gumroad cost?

There is no monthly fee. Gumroad takes a flat 10 percent of each sale, and that rate includes payment processing. A month with no sales costs nothing, and the rate does not fall as volume grows.

Does Gumroad charge less at high sales volume?

No, the 10 percent stays flat no matter how much is sold. That is simple at first and expensive later, so it is worth comparing against a competitor's monthly fee plus a lower per-sale rate once revenue is real.

Can buyers pay more than the listed price on Gumroad?

Yes. A seller sets a minimum and buyers can pay above it, a pay-what-you-want option that many buyers actually use.

Does Gumroad handle VAT on sales to EU buyers?

Yes, tax on sales to European buyers is collected and paid on automatically, rather than left for the seller to work out.

Can Gumroad sell software that needs an activation key?

Yes, through license keys built for exactly that, alongside plain digital downloads.

CloutStack

Gumroad

Sell digital products with almost no setup

FreeDigital products Monetization

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Gumroad: Sell digital products with almost no setup

About Gumroad

What it is

Gumroad is the fastest way to put a file behind a payment link. No store to build, no plan to choose, and a flat 10 percent on every sale. That rate is high once you are doing real volume, which is when people usually leave.

What you get

Nothing to set up: A product page exists as soon as you upload a file.
Pay what you want: Set a minimum and let buyers pay above it, which many do.
Licence keys: For selling software or anything needing activation.
Built-in audience: Gumroad Discover surfaces products to its own buyers.
No monthly fee: A month with no sales costs nothing, which is the trade.
VAT handled: Tax on sales to EU buyers is collected and paid on, rather than left as your problem.

What it costs

No monthly fee. A flat 10 percent per sale, which includes payment processing. That single rate is the whole pricing page, and it does not fall with volume.

Who it suits

A first digital product, an occasional release, or anyone who would rather pay per sale than pay monthly.

Common questions

How much does Gumroad cost?: There is no monthly fee. Gumroad takes a flat 10 percent of each sale, and that rate includes payment processing. A month with no sales costs nothing, and the rate does not fall as volume grows.
Does Gumroad charge less at high sales volume?: No, the 10 percent stays flat no matter how much is sold. That is simple at first and expensive later, so it is worth comparing against a competitor's monthly fee plus a lower per-sale rate once revenue is real.
Can buyers pay more than the listed price on Gumroad?: Yes. A seller sets a minimum and buyers can pay above it, a pay-what-you-want option that many buyers actually use.
Does Gumroad handle VAT on sales to EU buyers?: Yes, tax on sales to European buyers is collected and paid on automatically, rather than left for the seller to work out.
Can Gumroad sell software that needs an activation key?: Yes, through license keys built for exactly that, alongside plain digital downloads.

Our note

CloutStack · August 4, 2026

Start here, and do the arithmetic every quarter. The moment 10 percent is more than a competitor's monthly fee plus a lower rate, move. Until then nothing is simpler.

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Gumroad

Gumroad

About Gumroad

What it is

What you get

What it costs

Who it suits

Common questions

Our note

Alternatives

Lemon Squeezy

Paddle

Comments

Reviews

Average rating

Ratings by star

Used Gumroad?

BigCommerce

Reviews

Average rating

Ratings by star

Used Gumroad?

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