Making the work
Growing an audience
Running the business
vidIQ puts keyword, competitor and thumbnail research next to the video you are about to publish, with an AI coach reading your own channel, free for 150 AI credits a month or $16.58 a month billed yearly for Boost. ViewStats is built around outlier detection instead, surfacing which of your past videos beat what the channel would predict, free for the site and browser extension or $49.99 a month for Pro. ViewStats says plainly that vidIQ covers similar ground more cheaply, and that the outlier framing is the specific reason to pay roughly three times as much.
YouTube research, and a coach that reads your channel
YouTube analytics from MrBeast's own team
vidIQ | ViewStats | |
|---|---|---|
| Starting price (they differ) | From $16.58 | From $49.99 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | None | Not stated |
| API | Not stated |
YouTube research, and a coach that reads your channel
vidIQ is a browser extension and an app that puts keyword, competitor and thumbnail data next to the video you are about to publish. The part people stay for is the AI coach, which reads your own channel rather than giving general advice. Its suggestions are worth arguing with rather than following.
Our note
vidIQ and TubeBuddy overlap enough that paying for both is waste. vidIQ is the better research and ideas tool; TubeBuddy is the better bulk-editing one. Pick by which job you actually have.
Only on this side
YouTube analytics from MrBeast's own team
ViewStats came out of MrBeast's own team and sells the tooling they built to answer one question: which videos are doing better than they should be. Outlier detection is the headline feature, alongside thumbnail and title comparison against your niche. There is a free site and a browser extension that overlays numbers while you watch. Pro is where the competitor tracking and the idea tools sit.
Pick vidIQ for the cheaper, broader research tool: keyword and competitor data before you publish, plus an AI coach trained on your own channel. It starts free with 150 AI credits a month, and Boost is $16.58 a month billed yearly for unlimited research.
Pick ViewStats specifically for outlier detection: proof that a video beat its channel's own baseline, which neither vidIQ nor a cheaper tool frames the same way. Try the free site and extension first, since they answer a lot on their own; Pro is $49.99 a month, roughly three times vidIQ's Boost price, and it earns that mainly for a channel publishing often enough to have a baseline.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export | Not stated | Not stated |
|---|
| Their cut | None | Not stated |
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| Runs on (they differ) | Web, iOS, Android | Web |
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| Covers | SEO & Discovery, Analytics, Research & Trends | Analytics, Research & Trends |
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| Works with | YouTube | YouTube |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Our note
Try the extension before paying for anything, because it is free and it answers the question most people arrive with. vidIQ and TubeBuddy cover similar ground more cheaply; what ViewStats has that they do not is the outlier framing, and whether that is worth $50 a month depends on how often you publish.