Growing an audience
Running the business
Both cover dm & comment automation. Here is what separates them on price, billing, what you can take with you, and coverage.
| tawk.to | Wati | |
|---|---|---|
| Starting price | Free | From $59 |
| Pricing model | Free | Free trial, then paid |
| Free tier | Yes | No |
| Billing | Not stated | Annual only |
| Free trial | Not stated | 7 days |
| API | Not stated | Yes |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web |
| Covers | DM & Comment Automation | DM & Comment Automation, Social Media Management |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Live chat that is free, with paid extras
tawk.to gives away the live chat widget itself, with unlimited agents and no seat count, and earns from three things around it: taking the branding off, an AI bot answering from your knowledge base, and hired human agents who answer chats for you by the hour. That last one is unusual enough to be the reason to look. The free product is not a trial and does not expire.
Our note
Leave the branding on and it genuinely costs nothing, which makes the decision easy for a small site. The $1 an hour agent service is the part worth reading twice, because it is priced unlike anything else in this category.
WhatsApp broadcasts and a shared team inbox
Wati sits on the official WhatsApp Business API and gives a team one inbox for it, plus broadcast campaigns and keyword automations. For a creator whose audience lives in WhatsApp groups, that is the difference between a personal phone and something two people can answer. Message charges from Meta land on top of the subscription, which is the part that surprises people.
Our note
Meta's per-message charges sit on top of the subscription and move with message category, so the $59 is a starting point rather than a bill. Whether it is worth paying is a question about where the audience already is, not about features.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.