Making the work
Growing an audience
Running the business
Social Blade shows public stats on any channel you do not own, useful for sizing up a collaborator or a competitor, free to browse with ads or from $5 a month for Bronze without them. vidIQ instead reads your own channel and the video you are about to publish, with an AI coach and keyword research built into a browser extension, free for 150 AI credits a month or $16.58 a month billed yearly for Boost. One tool looks outward at other channels; the other looks at the video sitting in your own upload queue.
Public stats for channels you do not own
YouTube research, and a coach that reads your channel
Social Blade | vidIQ | |
|---|---|---|
| Starting price (they differ) | From $5 | From $16.58 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Not stated | Monthly or annual |
| Free trial | None | None |
| API |
Public stats for channels you do not own
Social Blade has been the place people check somebody else's numbers since long before creator analytics was a product category. Everything public is free to look at, which is why brands, journalists and rival channels all end up here. What a subscription buys is the absence of adverts, longer history and the ranked lists. The estimated earnings figure is a wide range built from public data, and it should be read as one.
Our note
The estimated earnings range is the most quoted and least reliable thing on the site, because it is inferred from public view counts and knows nothing about sponsorships, which are usually the larger half. Bronze is enough for occasional checks, and the reason to go past it is the ranked lists rather than the extra history.
Only on this side
YouTube research, and a coach that reads your channel
Pick Social Blade for research on channels you do not control: whether a brand's other creators are real, how fast a rival is actually growing. Free covers most of it with ads; Bronze at $5 a month removes them and opens the ranked lists.
Pick vidIQ if the question is what to title and thumbnail your own next upload. Its AI coach reads your channel specifically rather than giving general advice, free for 150 credits a month, then $16.58 a month billed yearly for unlimited research, over three times Social Blade's Bronze price.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Not stated |
| Data export | Not stated | Not stated |
|---|
| Their cut | Not stated | None |
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| Runs on (they differ) | Web | Web, iOS, Android |
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| Covers | Analytics, Research & Trends | SEO & Discovery, Analytics, Research & Trends |
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| Works with | YouTube, Instagram, TikTok, Facebook, Twitch | YouTube |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
vidIQ is a browser extension and an app that puts keyword, competitor and thumbnail data next to the video you are about to publish. The part people stay for is the AI coach, which reads your own channel rather than giving general advice. Its suggestions are worth arguing with rather than following.
Our note
vidIQ and TubeBuddy overlap enough that paying for both is waste. vidIQ is the better research and ideas tool; TubeBuddy is the better bulk-editing one. Pick by which job you actually have.
Only on this side