Rival IQ vs ViewStats Comparison 2026
Both cover analytics and research & trends. Here is what separates them on price, billing, what you can take with you, and coverage.
Benchmark your social against named rivals
YouTube analytics from MrBeast's own team
At a glance
- ViewStats starts cheaper, at $49.99.
- Only ViewStats has a free tier.
Side by side
Rival IQ | ViewStats | |
|---|---|---|
| Starting price (they differ) | From $239 | From $49.99 |
| Pricing model (they differ) | Paid subscription | Free plan, paid tiers |
| Free tier (they differ) | No | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | Not stated |
| API | Yes | Not stated |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Rival IQ
Benchmark your social against named rivals
Rival IQ is built around comparison rather than reporting: you name the companies you measure yourself against, and it tracks all of them on the same axes. That framing is why agencies and social teams buy it and why a solo creator usually will not. Historical depth and the number of tracked accounts are what separate the plans. Private analytics for accounts you own are an addition to the public benchmarking, not the point of it.
Our note
The entry tier's single seat is the constraint that catches teams out, because $239 buys one login and the second person costs a jump to $349. This is agency software at agency prices, and a creator comparing themselves to three rivals can do it manually for the difference.
Only on this side
- Works with Instagram
- Works with Facebook
- Works with LinkedIn
- Works with X
ViewStats
YouTube analytics from MrBeast's own team
ViewStats came out of MrBeast's own team and sells the tooling they built to answer one question: which videos are doing better than they should be. Outlier detection is the headline feature, alongside thumbnail and title comparison against your niche. There is a free site and a browser extension that overlays numbers while you watch. Pro is where the competitor tracking and the idea tools sit.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.