Making the work
Growing an audience
Running the business
Both cover analytics and research & trends. Here is what separates them on price, billing, what you can take with you, and coverage.
Benchmark your social against named rivals
Public stats for channels you do not own
Rival IQ | Social Blade | |
|---|---|---|
| Starting price (they differ) | From $239 | From $5 |
| Pricing model (they differ) | Paid subscription | Free plan, paid tiers |
| Free tier (they differ) | No | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | None |
| API | Yes |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Benchmark your social against named rivals
Rival IQ is built around comparison rather than reporting: you name the companies you measure yourself against, and it tracks all of them on the same axes. That framing is why agencies and social teams buy it and why a solo creator usually will not. Historical depth and the number of tracked accounts are what separate the plans. Private analytics for accounts you own are an addition to the public benchmarking, not the point of it.
Our note
The entry tier's single seat is the constraint that catches teams out, because $239 buys one login and the second person costs a jump to $349. This is agency software at agency prices, and a creator comparing themselves to three rivals can do it manually for the difference.
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Public stats for channels you do not own
Social Blade has been the place people check somebody else's numbers since long before creator analytics was a product category. Everything public is free to look at, which is why brands, journalists and rival channels all end up here. What a subscription buys is the absence of adverts, longer history and the ranked lists. The estimated earnings figure is a wide range built from public data, and it should be read as one.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export | Not stated | Not stated |
|---|
| Their cut | Not stated | Not stated |
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| Runs on | Web | Web |
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| Covers | Analytics, Research & Trends | Analytics, Research & Trends |
|---|
| Works with | Instagram, Facebook, LinkedIn, X | YouTube, Instagram, TikTok, Facebook, Twitch |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Our note
The estimated earnings range is the most quoted and least reliable thing on the site, because it is inferred from public view counts and knows nothing about sponsorships, which are usually the larger half. Bronze is enough for occasional checks, and the reason to go past it is the ranked lists rather than the extra history.
Only on this side