Moz vs Surfer Comparison 2026
Both cover seo & discovery. Here is what separates them on price, billing, what you can take with you, and coverage.
At a glance
- Neither has a free tier.
Side by side
Moz | Surfer | |
|---|---|---|
| Starting price | From $49 | From $49 |
| Pricing model (they differ) | Free trial, then paid | Paid subscription |
| Free tier | No | No |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | Not stated |
| API | Yes | Not stated |
| Data export | Not stated | Not stated |
| Their cut | None | None |
| Runs on | Web | Web |
| Covers |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Moz
Rank tracking and link data from Moz Pro
Moz has been measuring domain authority since the metric was invented, and its rank tracking, link explorer and keyword research still cover what a content site needs to watch. Its free browser extension is what most people meet first. The index is smaller than Ahrefs', and the entry plan is priced for one site rather than for an agency.
Our note
The entry price is the argument, at $49 a month for a single site against what Ahrefs and Semrush charge. The link index behind it is smaller. Buy it for rank tracking and check backlinks somewhere else.
Only on this side
- Covers research & trends
Surfer
Write the page against what is already ranking
Surfer reads what currently ranks for a term and turns it into instructions while a draft is being written: length, headings, and the terms the page is missing. It now tracks how often a brand appears in AI answers alongside its position in search. The cheapest tier exists to test the workflow on a small number of documents. Anybody expecting a rank tracker or a crawler is buying the wrong tool, because this is aimed at the writing rather than the site.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.