Making the work
Growing an audience
Running the business
Both cover analytics. Here is what separates them on price, billing, what you can take with you, and coverage.
Metricool | Simple Analytics | |
|---|---|---|
| Starting price | From $20 | From $20 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | Not stated |
| API | Yes | Yes |
| Data export | Not stated | Not stated |
| Their cut | None | Not stated |
| Runs on (they differ) | Web, iOS, Android | Web |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Scheduling and analytics across brands
Metricool schedules to most of the networks a creator uses and then reports on what happened, including competitor tracking and paid campaign numbers in the same view. Pricing counts brands rather than seats, which suits somebody running several accounts. The free plan schedules 20 posts a month, enough to decide whether the reports are worth paying for.
Our note
Twenty scheduled posts a month on the free plan lasts a single creator a long time. Against Later the pricing is per brand rather than per social set, which is why it scales better across clients and gives less to somebody managing one account closely.
Only on this side
Website numbers on a single page
Simple Analytics is one dashboard with no setup behind it, aimed at somebody who wants to know what people read and has no intention of building funnels. No cookies, no consent banner and hosting inside the EU are the three things it leads with. Pageview volume sets the price and extra users cost the same again each. Hobby sites are free if the badge stays on the page.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Covers | Social Media Management, Analytics | Analytics |
|---|
| Works with | YouTube, Instagram, TikTok, Facebook, Twitch, LinkedIn, Pinterest, X, Threads | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Our note
The per-user price matching the base price is unusual and makes this expensive for a team of three, so it is at its best for one person. The free hobby tier is a genuine offer rather than a trial, and for a personal site the badge is a fair trade.