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Figma is where most interface design happens, browser-based with real multiplayer editing, free on Starter for one person and $16 a month for a full Professional seat. Whimsical draws flowcharts, wireframes, mind maps and sticky-note boards in one file type, built for speed over precision, free for three team boards and $10 an editor a month on Pro, with viewers always free. Figma is for building the interface itself. Whimsical is for thinking through the flow before, or instead of, building anything pixel-exact.
Figma | Whimsical | |
|---|---|---|
| Starting price (they differ) | From $16 | From $10 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Not stated | Not stated |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
Interface design and prototyping in a browser
Figma is where most interface design happens now, and creators arrive at it for brand kits, thumbnails and anything a developer has to build from later. Files live in the browser and several people can be inside one at the same time without anybody emailing a version. The free Starter plan carries unlimited drafts, which covers solo work. Seats are priced by what you actually do in the file.
Our note
The free tier is genuinely enough for one person maintaining their own brand assets, and the seat split is what makes bringing in an editor or a developer affordable. Penpot is the answer if self-hosting or open formats matter to you.
Diagrams where viewers cost nothing
Whimsical draws flowcharts, wireframes, mind maps and sticky-note boards in one file type rather than four applications, and it opts for speed over precision: shapes snap, connectors route themselves, and a diagram is finished before a general drawing tool has been configured. Only editors are billed, and viewers are free on every tier including the free one. Guests, team count and file size are what separate the plans. Anybody wanting pixel-exact control over a diagram will find the automatic routing gets in the way.
Pick Figma if you are designing something a developer will build, or maintaining a brand kit across many kinds of asset. The free Starter plan is genuinely enough solo, and seat types from $16 a month make adding an editor or a developer affordable.
Pick Whimsical if you diagram to think rather than to publish, which suits product and engineering teams where many people read a diagram and few draw one. Viewers are free on every tier, including the free plan. Anybody who needs a diagram to match an exact specification will fight the automatic connector routing, which is the trade for its speed.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export |
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| Not stated |
| Not stated |
| Their cut | None | None |
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| Runs on | Web, macOS, Windows | Web, macOS, Windows |
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| Covers | Design & Graphics | Design & Graphics, Project Management |
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| Works with | Nothing in particular | Nothing in particular |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Our note
The free tier is unusually workable, so start there and upgrade when the three-board limit bites rather than on principle. Compare with Miro only if you need an infinite canvas for workshops, because this is faster for structured diagrams and worse for a wall of sticky notes.
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