Making the work
Growing an audience
Running the business
Both cover screen recording. Here is what separates them on price, billing, what you can take with you, and coverage.
Camtasia | Snagit | |
|---|---|---|
| Starting price | From $39 | From $39 |
| Pricing model | Paid subscription | Paid subscription |
| Free tier | No | No |
| Billing | Annual only | Annual only |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | None | None |
| Runs on | macOS, Windows | macOS, Windows |
| Covers | Screen Recording, Video Editing | Screen Recording |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Screen recording and editing in one suite
Camtasia has been the default answer for recorded training and software walkthroughs for about two decades, and the reason is the editor rather than the recorder: callouts, zooms and cursor effects are built in rather than assembled by hand. TechSmith sells it by the year and bundles Snagit with it. There is still a perpetual licence for people who would rather buy a version and keep it.
Our note
Ignore the $39 tier unless you genuinely only want Snagit, because the editor that makes Camtasia worth buying is on the plan above. Against DaVinci Resolve, which is free, this earns its price on the demo-specific tooling and nothing else.
Only on this side
The screenshot tool that grew an editor
Snagit is for the thousand small captures that are not worth opening a video editor for: a scrolling grab of a whole page, a numbered set of steps, an arrow pointing at the button somebody keeps missing. It records short video too, and hands off to Camtasia when a clip turns into a project. TechSmith has sold it for decades and it shows in the unglamorous places, like the templates that turn six screenshots into one document.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
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| Nothing in particular |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Our note
TechSmith has sold this for decades and it shows in the unglamorous parts, like the templates and the scrolling capture, which are the features you end up using daily. Buy Camtasia instead if the output is a finished video; buy Snagit if the output is a document with pictures in it.