Making the work
Growing an audience
Running the business
Setmore gives away unlimited appointments and a booking page for nothing, then charges $5 a user a month once you need two-way calendar sync or recurring bookings. Acuity Scheduling never has a free plan at all, starting at $16 a month. What it builds in instead is what Setmore leaves out: intake forms, deposits and paid packages. The choice is really about whether money changes hands at the moment of booking.
Acuity Scheduling | Setmore | |
|---|---|---|
| Starting price (they differ) | From $16 | From $5 |
| Pricing model (they differ) | Free trial, then paid | Free plan, paid tiers |
| Free tier (they differ) | No | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | 7 days | Not stated |
| API |
Booking pages with intake forms
Acuity handles the part of booking that Calendly leaves out: intake forms, packages, deposits and paid appointments, with the money taken before anybody shows up. Squarespace owns it now and the two share an account. There is no free plan, so it is bought by people whose calendar already earns.
Our note
No free plan at all is the clearest difference from everything else here. Setmore and Cal.com take bookings for nothing, so the $16 is worth paying only when the intake form and the payment at booking are the point.
Free appointment booking for a small team
Setmore gives away more than most booking tools charge for: unlimited appointments, a booking page and reminders on a plan that costs nothing. Paying adds recurring bookings, two-way calendar sync and the integrations a busier calendar needs. Its own admin is plainer than the newer tools, which is either restful or dated.
Our note
Free covers unlimited appointments and a booking page, which is more than most free tiers in this category give. The $5 upgrade is mostly two-way calendar sync. The question is whether a double booking has cost you anything yet.
Setmore is the right start for a small service business or creator who wants to book appointments without paying anything. Free covers unlimited bookings and a hosted page, and even API access is included at $0. The $5 a month Pro plan is mostly about two-way calendar sync. Upgrade only once a double booking has actually cost you something.
Acuity Scheduling is worth its $16 a month once payment and paperwork need to happen before the appointment. Setmore has none of that. Intake forms ask the client's questions up front, deposits stop a no-show from costing an hour, and packages sell blocks of sessions with no free equivalent. Anybody who only needs a link and a calendar is paying for features Setmore already gives away.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Yes |
| Data export | Not stated | Not stated |
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| Their cut | Not stated | Not stated |
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| Runs on (they differ) | Web | Web, iOS, Android |
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| Covers | Scheduling & Booking | Scheduling & Booking |
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| Works with | Nothing in particular | Nothing in particular |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.