Umami vs Vidyard Comparison 2026
Both cover analytics. Here is what separates them on price, billing, what you can take with you, and coverage.
Open source site analytics with no cookie banner
Video hosting that reports who watched what
At a glance
- Umami starts cheaper, at $20.
- Both have a genuinely free tier.
Side by side
Umami | Vidyard | |
|---|---|---|
| Starting price (they differ) | From $20 | From $24 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | 14 days | Not stated |
| API | Yes | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web |
| Covers |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Umami
Open source site analytics with no cookie banner
Umami counts visits without cookies or personal data, which is what keeps a consent banner off the front of a site nobody came to for a consent banner. The whole thing is open source, so it can be self-hosted for nothing on hardware you already pay for, and the cloud plan exists for people who would rather not. Events are the billing unit above the free tier. The dashboard is deliberately one screen.
Our note
Self-host it if you already run a server, because the software is the same and the cloud plan is convenience rather than capability. Against Plausible the feature sets are close enough that the decision comes down to whether you want to operate it yourself, and Umami is the one that lets you.
Vidyard
Video hosting that reports who watched what
Vidyard hosts video for people who need to know what happened after the embed loaded: which viewer watched, how far they got, and what to do about it. That is a sales and marketing shape rather than an audience one, and it is the reason to choose it over a general host. For a creator it earns its place on a course page, a pitch to a sponsor, or anywhere a play is a lead rather than a view. There is a free tier with a video cap.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.