Making the work
Growing an audience
Running the business
Both cover monetization & payments. Here is what separates them on price, billing, what you can take with you, and coverage.
A storefront whose card rate falls by plan
Sell access to a community with no monthly fee
Shopify | Whop | |
|---|---|---|
| Starting price | From $29 | Free |
| Pricing model (they differ) | Paid subscription | Free |
| Free tier (they differ) | No | Yes |
| Billing (they differ) | Monthly or annual | Usage-based |
| Free trial | Not stated | Not stated |
| API | Yes | Yes |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web, iOS, Android | Web, iOS, Android |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
A storefront whose card rate falls by plan
Shopify runs the shop itself, the checkout and the card processing, which is why its pricing has two numbers rather than one: a monthly plan and a card rate that drops as the plan rises. Selling on social, in person and through a site all report into the same catalogue and stock count. The plans are otherwise similar enough that most people choose on the card rate and the staff seats. Using a payment provider other than Shopify's own adds a transaction fee on top, so the cheap plan is not always the cheap option.
Our note
Work out the crossover between plans on your own card volume before choosing, because 0.2 percent of a busy month covers the difference between two tiers and most people pick on features instead. If a third-party gateway is a requirement rather than a preference, price that transaction fee in first, since it can cost more than the plan itself.
Only on this side
Sell access to a community with no monthly fee
Whop sells memberships, courses, software and communities from a storefront that handles the checkout and the access control together, so a paying customer lands inside whatever they bought rather than in an email thread. There is no setup cost and no monthly cost; the money comes off each transaction. Rates differ by how the customer pays, with cards cheapest and instalment financing dearest. The marketplace side brings its own traffic, which is either the reason to be here or noise to ignore depending on what is being sold.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Covers |
|---|
| Monetization & Payments, Digital Products & Storefronts |
| Monetization & Payments, Memberships & Subscriptions |
| Works with | Nothing in particular | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Our note
Push customers towards cards if you can, because the gap between 2.7 percent and the 4 to 5 percent charged on other methods is the largest single lever on what you keep. Compare against Gumroad and Lemon Squeezy on the all-in rate rather than the headline, since all three price differently once payouts and disputes are counted.
Only on this side