Moz vs Sitebulb Comparison 2026
Both cover seo & discovery. Here is what separates them on price, billing, what you can take with you, and coverage.
At a glance
- Sitebulb starts cheaper, at $18.
- Neither has a free tier.
Side by side
Moz | Sitebulb | |
|---|---|---|
| Starting price (they differ) | From $49 | From $18 |
| Pricing model (they differ) | Free trial, then paid | Paid subscription |
| Free tier | No | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | Not stated |
| API | Yes | Not stated |
| Data export | Not stated | Not stated |
| Their cut | None | None |
| Runs on (they differ) | Web | macOS, Windows |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Moz
Rank tracking and link data from Moz Pro
Moz has been measuring domain authority since the metric was invented, and its rank tracking, link explorer and keyword research still cover what a content site needs to watch. Its free browser extension is what most people meet first. The index is smaller than Ahrefs', and the entry plan is priced for one site rather than for an agency.
Our note
The entry price is the argument, at $49 a month for a single site against what Ahrefs and Semrush charge. The link index behind it is smaller. Buy it for rank tracking and check backlinks somewhere else.
Only on this side
- Covers research & trends
Sitebulb
A crawler that explains what it found
Sitebulb crawls a site and returns prioritised issues with an explanation of why each one matters, which is the difference between this and a spreadsheet of URLs. Crawl maps draw the structure of a site as a picture. JavaScript rendering is on every plan rather than reserved for the dearest. The desktop product audits ten thousand URLs at the entry tier, so anybody auditing a large site is looking at the cloud version instead.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.