Mailcoach vs Sendy Comparison 2026
Both cover newsletter & email and email marketing & automation. Here is what separates them on price, billing, what you can take with you, and coverage.
At a glance
- Mailcoach starts cheaper, at $9.99.
- Neither has a free tier.
Side by side
Mailcoach | Sendy | |
|---|---|---|
| Starting price (they differ) | From $9.99 | From $69 |
| Pricing model (they differ) | Free trial, then paid | One-time purchase |
| Free tier | No | No |
| Billing (they differ) | Monthly or annual | One-time purchase |
| Free trial | 14 days | Not stated |
| API | Yes | Not stated |
| Data export | Everything, in an open format | Not stated |
| Their cut | None | Not stated |
| Runs on |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Mailcoach
Email billed per send, not per contact
Mailcoach charges for emails sent rather than contacts stored, which inverts the pricing of most of this category and matters to anybody holding a large list they mail occasionally. Contacts, lists and automations are uncapped at every level. Bringing your own sending provider halves the per-email rate. A self-hosted licence exists for people who would rather run it themselves, and the hosted version is the same software with the operations included.
Our note
Do the arithmetic on your own sending pattern rather than the headline, because this wins decisively on a large occasional list and loses on a small daily one. The bring-your-own-provider rate halves the marginal cost and is the reason to choose this over MailerLite if you already run your own sending infrastructure.
Sendy
Self hosted sending on top of Amazon SES
Sendy is a PHP application you install on your own server, which then sends through Amazon SES at Amazon's rates rather than at a newsletter platform's. You buy the software once. At a list size where a hosted platform starts charging hundreds a month, the arithmetic is what people come for, and the cost is that hosting, deliverability and upgrades are now yours.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.