Making the work
Growing an audience
Running the business
Luma AI generates video and images with agents driving longer jobs, at $30 a month. Wan AI generates clips from a prompt or a still image, free to preview and $39.99 a month for 400 credits. Both make footage from nothing; the difference is how much of the work you hand over.
AI video and image generation with agents
wan ai Create AI videos from text, images, and voiceovers
Luma AI | Wan AI video | |
|---|---|---|
| Starting price (they differ) | From $30 | From $39.99 |
| Pricing model (they differ) | Paid subscription | Free plan, paid tiers |
| Free tier (they differ) | No | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | Not stated |
| API |
AI video and image generation with agents
Luma generates video and images, and puts an agent layer over the top so one request can run several models and hand back a set of takes instead of a single clip. Credits meter all of it and the plans differ mainly in how many you get. Commercial use is stated on the entry plan, which is not true of every generator in this category.
Our note
The agent layer is the actual reason to pick this: getting several takes back in one go maps to how generated video is really used, which is to keep going until one works. Compare the credit cost per clip against Runway before committing, because the sticker prices are not comparable on their own.
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wan ai Create AI videos from text, images, and voiceovers
Wan AI is an online platform for generating AI videos from text prompts or images. You can write a description of a scene and get a video, or upload a photo and animate it into motion. The platform includes text-to-video, image-to-video, text-to-image, and voiceover-ready workflows all in one place. It's built for creators, marketers, product teams, and storytellers making marketing videos, product demos, social ads, YouTube scenes, and cinematic concept clips. Start with a free trial to test ideas, then upgrade to Pro or Professional for HD output, longer clips, and advanced creative controls.
Luma AI at $30 suits somebody running longer or more involved generation, where agents chain the steps rather than asking for one clip at a time. It covers images as well as video from the same account.
Wan AI is the simpler purchase at $39.99 a month: text to video, image to video, and voiceover-ready output, with a commercial licence on the paid plans and three previews free before you sign up. Its constraint is length, at up to ten five-second Pro videos a month on the entry plan, so it fits social clips and product demonstrations rather than anything continuous.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Not stated |
| Yes |
| Data export | Not stated | Not stated |
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| Their cut | None | Not stated |
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| Runs on | Web | Web |
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| Covers | AI Video & Voice, AI Image Generation | AI Video & Voice, Short-Form & Clipping, Video Editing |
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| Works with | Nothing in particular | YouTube, Instagram, TikTok, Facebook |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
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