Growing an audience
Running the business
Both cover ugc & creator marketplaces and brand deals & sponsorships. Here is what separates them on price, billing, what you can take with you, and coverage.
| JoinBrands | Trend | |
|---|---|---|
| Starting price | From $99 | From $550 |
| Pricing model | Free plan, paid tiers | Paid subscription |
| Free tier | Yes | No |
| Billing | Monthly or annual | One-time purchase |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | 12% of what you earn | Not stated |
| Runs on | Web | Web |
| Covers | UGC & Creator Marketplaces, Brand Deals & Sponsorships | UGC & Creator Marketplaces, Brand Deals & Sponsorships |
| Works with | YouTube, TikTok, Instagram | TikTok, Instagram |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
UGC creators booked at a fixed price
JoinBrands lists the price of a video before you brief anybody, so a campaign can be budgeted rather than negotiated one creator at a time. Content-only jobs, posting jobs and retainers all run through the same queue. The platform fee is the number to watch, because it drops four points between the free plan and the dearest one.
Our note
Do the arithmetic on the fee before subscribing, because the plans are sold as tiers and are really a volume discount. Below a few thousand a month in content spend, the free plan at 15 percent costs less than any subscription plus its lower rate.
Only on this side
UGC videos priced per video, not per seat
Trend sells creator content in credit packages and charges nothing for the software around it, which suits a brand that needs a batch of videos twice a year rather than a running programme. Per-video cost falls as the package grows. The smallest package is $550, so it is not a way to test the idea cheaply.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.