Making the work
Growing an audience
Running the business
JoinBrands prices video content from $25 each before a platform fee that runs 15 percent on the free plan down to 8 percent on the $499 a month Max plan. Trend charges no platform fee at all and sells credit packages instead, working out to about $92 a video on the smallest $550 package, falling to about $69 on the largest. Trend's own pitch is built against exactly this contrast: you pay for the content, not for platform fees, so the real comparison is JoinBrands' from-price plus its percentage against Trend's fully-loaded per-video rate.
JoinBrands | Trend | |
|---|---|---|
| Starting price (they differ) | From $99 | From $550 |
| Pricing model (they differ) | Free plan, paid tiers | Paid subscription |
| Free tier (they differ) | Yes | No |
| Billing (they differ) | Monthly or annual | One-time purchase |
| Free trial | Not stated | Not stated |
| API | Not stated |
UGC creators booked at a fixed price
JoinBrands lists the price of a video before you brief anybody, so a campaign can be budgeted rather than negotiated one creator at a time. Content-only jobs, posting jobs and retainers all run through the same queue. The platform fee is the number to watch, because it drops four points between the free plan and the dearest one.
Our note
Do the arithmetic on the fee before subscribing, because the plans are sold as tiers and are really a volume discount. Below a few thousand a month in content spend, the free plan at 15 percent costs less than any subscription plus its lower rate.
Only on this side
UGC videos priced per video, not per seat
Trend sells creator content in credit packages and charges nothing for the software around it, which suits a brand that needs a batch of videos twice a year rather than a running programme. Per-video cost falls as the package grows. The smallest package is $550, so it is not a way to test the idea cheaply.
Choose JoinBrands if a running programme with variable content types and a subscription that lowers its own fee over time suits the volume better, since video starts at $25 and the platform fee falls to 8 percent once monthly spend justifies the $499 Max plan. Its 4 million creator pool covers niche jobs a smaller pool would leave unfilled.
Choose Trend if you would rather buy a fixed package with no subscription and no percentage fee ever, since the credit price is the entire cost. The smallest package is $550 for up to 6 videos, about $92 each, which is not a cheap way to test the idea, but the largest package brings the per-video cost down to about $69 with nothing else added.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Not stated |
| Data export | Not stated | Not stated |
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| Their cut | 12% of what you earn | Not stated |
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| Runs on | Web | Web |
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| Covers | UGC & Creator Marketplaces, Brand Deals & Sponsorships | UGC & Creator Marketplaces, Brand Deals & Sponsorships |
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| Works with | YouTube, Instagram, TikTok | Instagram, TikTok |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.