Growing an audience
Running the business
Both cover ad networks. Here is what separates them on price, billing, what you can take with you, and coverage.
| Infolinks | Raptive | |
|---|---|---|
| Starting price | Free | Free |
| Pricing model | Free | Free |
| Free tier | Yes | Yes |
| Billing | Usage-based | Not stated |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Not stated |
| Covers | Ad Networks, Monetization & Payments | Ad Networks, Brand Deals & Sponsorships |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Display ads with no traffic minimum to join
Infolinks places in-text, in-frame and interstitial ads on sites that the managed networks will not take, because it sets no pageview floor at all. That is its whole reason to exist and it is a real one for a site that is growing. The formats are more intrusive than a standard banner, and the rate it pays is not published anywhere before you apply.
Our note
The lack of a traffic floor is the reason to list it and the reason to be careful: intrusive formats on a small site can cost more in readers than they pay. Run it against AdSense for a month and compare both the revenue and the bounce rate before keeping either.
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Ad management for sites past 25,000 pageviews
Raptive, which was AdThrive until 2024, sells ads on behalf of sites that have enough traffic to be worth a salesperson. Rates per thousand views run well above what a self-serve network pays, and the company handles layout, video units and direct deals. The catch is the door: a site under the pageview floor cannot apply.
Our note
The reason to move here from AdSense is the rate per thousand views, not the features. Ask for the revenue split in writing before switching, because it is the one number the site will not tell you.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
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