Making the work
Growing an audience
Running the business
Both cover analytics. Here is what separates them on price, billing, what you can take with you, and coverage.
Charts and infographics tied to live data
Open source site analytics with no cookie banner
Infogram | Umami | |
|---|---|---|
| Starting price (they differ) | From $19 | From $20 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Not stated | Monthly or annual |
| Free trial | Not stated | 14 days |
| API | Not stated | Yes |
| Data export | Not stated | Not stated |
| Their cut | None | Not stated |
| Runs on | Web | Web |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Charts and infographics tied to live data
Infogram builds charts, maps and infographics that stay connected to the data behind them, so a published graphic changes when the sheet it reads from does. Embeds behave in most content systems. The free Basic plan publishes publicly, and paying is mostly about private projects, downloads and taking the branding off.
Our note
The live data connection is the feature worth paying for, because it turns a graphic into something you do not have to remake each month. For a single static chart, Canva or a spreadsheet will get you there faster.
Only on this side
Open source site analytics with no cookie banner
Umami counts visits without cookies or personal data, which is what keeps a consent banner off the front of a site nobody came to for a consent banner. The whole thing is open source, so it can be self-hosted for nothing on hardware you already pay for, and the cloud plan exists for people who would rather not. Events are the billing unit above the free tier. The dashboard is deliberately one screen.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Covers | Design & Graphics, Analytics | Analytics |
|---|
| Works with | Nothing in particular | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Our note
Self-host it if you already run a server, because the software is the same and the cloud plan is convenience rather than capability. Against Plausible the feature sets are close enough that the decision comes down to whether you want to operate it yourself, and Umami is the one that lets you.