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Both cover email marketing & automation and newsletter & email. Here is what separates them on price, billing, what you can take with you, and coverage.
Email that looks designed without a designer
Email marketing with automation on every plan
Flodesk | Moosend | |
|---|---|---|
| Starting price (they differ) | From $25 | From $7 |
| Pricing model (they differ) | Free plan, paid tiers | Free trial, then paid |
| Free tier (they differ) | Yes | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | 30 days |
| API | Not stated | Yes |
| Data export | Not stated | Not stated |
| Their cut | Not stated | None |
| Runs on | Web |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Email that looks designed without a designer
Flodesk is built around templates that come out looking considered rather than like a form, which is why it keeps turning up in the hands of people selling something visual. Every paid plan sends unlimited email regardless of how often. Pricing moves with the size of the list instead, starting from a thousand subscribers. A free plan exists for building a list before there is anything to send to it, and anybody wanting deep automation branching will find this deliberately simpler than its competitors.
Our note
Move the subscriber slider to where you expect to be in a year rather than reading the starting price, because the starting figure is for a thousand subscribers and the curve above that is the real cost. Against the older platforms this wins on how the email looks and loses on what the automation can do, and only you know which of those you are buying.
Email marketing with automation on every plan
Moosend puts automation, segmentation and landing pages on its single paid tier rather than staging them across four, so the price rises with list size instead of with features. Subscribers are the meter. A thirty-day trial runs without a card, which is longer than most of this category offers and long enough to migrate a list and actually send. There is no permanent free plan underneath it, so the trial is a deadline rather than a fallback.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Web |
| Covers | Email Marketing & Automation, Newsletter & Email | Email Marketing & Automation, Newsletter & Email |
|---|
| Works with | Nothing in particular | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Our note
The absence of a free plan is the thing to notice, because everything else here is priced like a tool that has one. Take the trial seriously and migrate a real list during it, since a half-hearted look will not tell you whether the automation is what you needed.