FirstPromoter vs Impact.com Comparison 2026
Both cover affiliate & referral. Here is what separates them on price, billing, what you can take with you, and coverage.
Affiliate tracking and a brandable portal
The platform many brand programmes run on
At a glance
- Impact.com starts cheaper, at $30.
- Neither has a free tier.
Side by side
FirstPromoter | Impact.com | |
|---|---|---|
| Starting price (they differ) | From $49 | From $30 |
| Pricing model | Paid subscription | Paid subscription |
| Free tier | No | No |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | Not stated |
| API | Not stated | Yes |
| Data export | Not stated |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
FirstPromoter
Affiliate tracking and a brandable portal
FirstPromoter is the other half of the Stripe affiliate duopoly, and the difference that matters is the portal: affiliates get a dashboard on your own domain with your CSS on it, rather than one that says somebody else's name. Tax forms and broadcast emails to promoters are built in. Setup asks more of you than Rewardful does.
Impact.com
The platform many brand programmes run on
Impact.com is the platform a large share of brand affiliate and partnership programmes are run on, which means creators meet it from the other side: it is where the link, the terms and the payout live. Running a programme on it covers recruitment, contracts, tracking and paying partners in one place. The starter tier is priced for a single storefront rather than for an enterprise, which is newer than the platform's reputation suggests. Anybody who has been paid by a big brand's affiliate programme has probably been paid through it.
Only on this side
- Covers brand deals & sponsorships
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.