Making the work
Growing an audience
Running the business
Both cover brand deals & sponsorships. Here is what separates them on price, billing, what you can take with you, and coverage.
Creator search with the vetting attached
Run newsletter sponsorships without a spreadsheet
Favikon | Sponsy | |
|---|---|---|
| Starting price (they differ) | From $199 | From $79 |
| Pricing model (they differ) | Free trial, then paid | Paid subscription |
| Free tier | No | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | 7 days |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web |
| Covers | UGC & Creator Marketplaces, Brand Deals & Sponsorships | Brand Deals & Sponsorships, Newsletter & Email |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Creator search with the vetting attached
Favikon is a searchable index of creators across nine networks, and each profile reads more like a dossier than a follower count. Nobody has to be registered to appear in it. Its own argument against the marketplaces is that most creators are not on them, which is fair, and its coverage of the professional networks is the part its competitors do worst.
Our note
Modash is the closer comparison at the same entry price and both do discovery well. Favikon is the pick when the campaign is aimed at a professional audience, which is the gap it fills, and Modash when it is Instagram and TikTok.
Only on this side
Run newsletter sponsorships without a spreadsheet
Sponsy is the back office for a newsletter that sells its own advertising: a booking calendar, the assets, the invoices and the reporting a sponsor expects afterwards. Selling directly is what makes newsletter advertising worth doing, and the admin is what makes people stop. It handles the admin. Publishers running one letter will find the cheaper tier is the whole product.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Works with | YouTube, Instagram, TikTok, Twitch, LinkedIn, Substack, Pinterest, X | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Our note
The flat fee is the thing to weigh, because $948 a year is nothing against a healthy sponsorship business and a lot against a letter selling one slot a month. Work out what an hour of your admin costs before deciding, since that is the only saving this makes.
Only on this side