Making the work
Growing an audience
Running the business
Both cover landing pages & funnels. Here is what separates them on price, billing, what you can take with you, and coverage.
Landing pages built inside WordPress
Courses, funnels and email with a cart attached
Elementor | Kartra | |
|---|---|---|
| Starting price (they differ) | From $5 | From $59 |
| Pricing model | Paid subscription | Paid subscription |
| Free tier | No | No |
| Billing | Not stated | Monthly or annual |
| Free trial | Not stated | Not stated |
| API | Not stated | Yes |
| Data export | Not stated | Not stated |
| Their cut | Not stated | 5% of what you earn |
| Runs on | Web | Web |
| Covers | Landing Pages & Funnels, Website Builders | Courses & Coaching, Email Marketing & Automation, Landing Pages & Funnels |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Landing pages built inside WordPress
Elementor is a visual builder for WordPress, so the landing page and the site it belongs to are the same installation rather than two subscriptions pointing at each other. Templates, a theme builder and dynamic content come on the cheapest plan. Popups, custom CSS and the ecommerce widgets arrive one tier up. Everything here assumes WordPress is already running somewhere, and the hosting bill is separate from this one.
Our note
Budget for Advanced Solo rather than Essential, because popups and custom CSS are the two things a landing page tends to need and the gap between the tiers is two dollars a month. Remember the hosting is separate: this is a plugin, and the total cost of a WordPress landing page is this plus a host.
Only on this side
Courses, funnels and email with a cart attached
Kartra sells the whole stack in one subscription: pages, checkout, email, membership and the course itself, with everything wired together on arrival. The trade is stated plainly on the pricing page, because the cheapest plan takes five percent of what you sell. Contact limits are the other constraint and they bind sooner than most people expect. Anybody with an email platform they like is paying twice.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Works with | Nothing in particular | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
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Our note
Work out the transaction fee against your expected sales before choosing Essentials, because at any real volume the dearer plan is cheaper once the percentage stops applying. Systeme.io covers similar ground on a free tier and Kajabi is the closer comparison at the top end.
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