Growing an audience
Running the business
Both cover ugc & creator marketplaces and brand deals & sponsorships. Here is what separates them on price, billing, what you can take with you, and coverage.
| Creator.co | Shoutcart | |
|---|---|---|
| Starting price | From $199 | Free |
| Pricing model | Free trial, then paid | Free |
| Free tier | No | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | 14 days | Not stated |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | 10% of what you earn |
| Runs on | Web | Web |
| Covers | UGC & Creator Marketplaces, Brand Deals & Sponsorships | UGC & Creator Marketplaces, Brand Deals & Sponsorships |
| Works with | YouTube, TikTok, Instagram | YouTube, TikTok, Instagram |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Creator campaigns run for you or run yourself
Creator.co sits between a creator marketplace and an agency: the self-serve plan gives a brand the database and the workflow, and the managed one puts a team on the campaign instead. Creators join free and apply to the campaigns they fit. The three-month minimum on both plans is the detail worth reading before signing, because it makes a trial run cost more than the monthly price suggests.
Our note
The three-month minimum is the number that matters: the entry plan is really $597 to try. For creators the calculation is different and simpler, since joining costs nothing and being listed in more places is rarely a mistake.
Buy shoutouts from creators by the post
Shoutcart is a marketplace for a single paid post rather than for a relationship: creators list what they charge, a brand books one, and money moves when the post goes up. Nothing is charged for browsing or for setting up a campaign, and the fee arrives only on a booking. Order sizes run from a few dollars to five figures, which is a wider spread than most influencer platforms will take.
Our note
The wide bottom end is the real draw, since very few platforms will process a fifty dollar shoutout at all. Vet the accounts yourself: a marketplace that takes nothing until a booking has limited incentive to police the listings.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.