Growing an audience
Running the business
Both cover dm & comment automation. Here is what separates them on price, billing, what you can take with you, and coverage.
| Chatrace | tawk.to | |
|---|---|---|
| Starting price | From $39 | Free |
| Pricing model | Paid subscription | Free |
| Free tier | No | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web |
| Covers | DM & Comment Automation | DM & Comment Automation |
| Works with | Instagram, Facebook | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Comment and DM automation you can white label
Chatrace does the keyword-to-DM trick that Manychat made standard, at a flat price per account rather than per contact tier. The white label plan is the real difference: an agency can put its own name and domain on the whole thing and resell it. Documentation assumes you have built a flow before.
Our note
The reason to choose this over Manychat is arithmetic rather than features: at agency scale the flat per-account price beats per-contact billing, and the white label tier is something Manychat does not sell at all. For one creator on one Instagram account, Manychat is the safer buy.
Only on this side
Live chat that is free, with paid extras
tawk.to gives away the live chat widget itself, with unlimited agents and no seat count, and earns from three things around it: taking the branding off, an AI bot answering from your knowledge base, and hired human agents who answer chats for you by the hour. That last one is unusual enough to be the reason to look. The free product is not a trial and does not expire.
Our note
Leave the branding on and it genuinely costs nothing, which makes the decision easy for a small site. The $1 an hour agent service is the part worth reading twice, because it is priced unlike anything else in this category.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.