Carrd vs Leadpages Comparison 2026
Carrd builds one page, three of them free, and Pro starts at $19 a year with no monthly option at all, which is less than most builders charge for a single month. Leadpages builds and tests full landing page campaigns, with A/B testing included and heatmaps on the higher tiers, starting at $10 a month, $120 a year, for one page type before touching the optimisation tiers at $99 and up. Carrd is a fraction of Leadpages' price for exactly the job Leadpages' own pricing page admits Carrd already does: one page, one launch.
At a glance
- Leadpages starts cheaper, at $10.
- Only Carrd has a free tier.
- Carrd bills annually only, so there is no month to try it for.
Side by side
Carrd | Leadpages | |
|---|---|---|
| Starting price (they differ) | From $19 | From $10 |
| Pricing model (they differ) | Free plan, paid tiers | Paid subscription |
| Free tier (they differ) | Yes | No |
| Billing (they differ) | Annual only | Monthly or annual |
| Free trial | 7 days | 7 days |
Carrd
One-page sites that cost less than lunch
Carrd builds the single page most people actually need: a bio, a link list, a launch page, a form that collects email addresses. Three sites are free and Pro is priced by the year rather than the month, which is why it keeps winning link-in-bio arguments on price alone. A site that wants a blog or a shop outgrows it fast.
Our note
The cheapest way to stop handing out a social profile as though it were a home page. If Linktree's monthly bill is the one you keep meaning to cancel, this is the version you own.
Only on this side
- Covers link in bio
Leadpages
Landing pages with the testing built in
Leadpages has been doing conversion pages long enough that the templates are tuned rather than pretty, and A/B testing is included instead of sold as an upgrade. Heatmaps and traffic routing arrive at the higher tiers. The plan ladder is confusing, because two products with separate names share the same pricing page.
Why people weigh these two
- Leadpages instead of Carrd
- Leadpages from $10 builds landing pages with testing included, for a page whose job is conversion rather than being a cheap single-screen site.
- Carrd instead of Leadpages
- Carrd is free for a single one-page site, where Leadpages carries no free tier and starts at $10, the simpler choice for one launch that needs exactly one page.
Which one should you pick
Pick Carrd for a link hub, a launch waitlist or a portfolio that fits on one screen, at $19 a year with three sites free before paying anything. There is no monthly option, so budget the year, but even paid in full that is a sixth of Leadpages' cheapest monthly tier across the same twelve months. A site that wants a blog, a shop or a dozen sections outgrows it fast.
Pick Leadpages if paid traffic is running to the page and a two-point lift in conversion is worth real money, since A/B testing comes with the plan rather than sold as an upgrade. Starter is $10 a month, and the optimisation tiers from $99 add heatmaps and traffic routing. For one page and one launch, its own pricing guidance points to Carrd instead, at a fraction of the cost.
Common questions
- Is Carrd cheaper than Leadpages?
- By a wide margin: Carrd Pro is $19 a year with no monthly option, and Leadpages starts at $10 a month, $120 a year, before touching its $99-and-up optimisation tiers. Leadpages' own guidance says a creator who needs one page for one launch will find Carrd does it for a fraction of the price.
- Does Carrd include A/B testing like Leadpages does?
- No. A/B testing, heatmaps and traffic routing are Leadpages features, included on its plan rather than sold separately, starting at $99 a month for the optimisation tier. Carrd is built for a single page done well, not tested and iterated against traffic.
- Can Leadpages build a simple one-page site as cheaply as Carrd?
- Not as cheaply. Leadpages' cheapest tier is $10 a month, $120 a year, against Carrd Pro at $19 a year, and Leadpages' own pricing guidance points a one-page, one-launch creator toward Carrd instead.
- Why would anybody pay more for Leadpages when Carrd is so much cheaper?
- Because the job is different past one page: Leadpages includes A/B testing, lead enrichment, heatmaps and unlimited traffic handling for a real paid-traffic funnel. Carrd has none of that; it publishes a page and stops, which is exactly what makes it cheap.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.