Making the work
Growing an audience
Running the business
Captivate has no free tier: bands start at $17 a month paid yearly, or $19 billed monthly, with the full feature set on every one. RedCircle's free Core plan hosts unlimited shows, episodes and downloads at no cost at all, a limit no paid Captivate band even needs to raise, and Growth at $14.99 a month adds cross promotions, unlimited dynamic ad insertion and instant payouts. Billed annually, Growth's $60-a-year saving works out to under $10 a month, well below Captivate's cheapest rate. RedCircle sells advertising through its own network; Captivate gives every plan the ad-insertion mechanism without a marketplace attached.
Captivate | RedCircle | |
|---|---|---|
| Starting price (they differ) | From $17 | From $14.99 |
| Pricing model (they differ) | Free trial, then paid | Free plan, paid tiers |
| Free tier (they differ) | No | Yes |
| Billing | Not stated | Monthly or annual |
| Free trial (they differ) | 30 days | 7 days |
Podcast hosting priced by downloads
Captivate hosts shows on download bands rather than storage or episode counts, so a back catalogue costs nothing to keep and a viral episode is the thing that moves you up a tier. Every plan carries the full feature set, which is unusual here: analytics, a website, dynamic ad insertion and a listener signup tool are not held back for the dearest band. Unlimited podcasts sit on one account, so a second show does not mean a second bill.
Our note
The thing to check before signing up is your actual monthly download number rather than your subscriber count, because that is the only number the pricing responds to. If a single old episode still pulls traffic, the dynamic ad insertion is what makes this pay for itself.
Only on this side
Podcast hosting that sells your ad slots
RedCircle hosts the show and runs the advertising against it, with dynamic insertion so a sponsor read can be swapped out of the back catalogue later. Cross promotions trade audience with other shows on the network. The free Core plan carries unlimited episodes and downloads, which is unusual, and the paid tiers are about analytics and ad control rather than storage.
Take Captivate for a show that expects to grow past what a free host comfortably handles, and wants every feature, including dynamic ad insertion, from the first paid band. Bands are priced by monthly downloads rather than storage, so an archive costs nothing to keep. There is no free tier, only a 30-day trial, so confirm the actual monthly download number before signing up, since that is the only figure the pricing responds to.
Take RedCircle for a show that wants hosting and an actual advertiser marketplace from the same company, starting at nothing. The free Core plan hosts unlimited shows, episodes and downloads, and Growth at $14.99 a month, or under $10 a month billed annually with its $60 yearly saving, adds cross promotions and unlimited dynamic insertion. That free tier alone outlasts anything Captivate offers without a card on file.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| API | Not stated | Not stated |
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| Data export | Not stated | Not stated |
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| Their cut | Not stated | Not stated |
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| Runs on | Web | Web |
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| Covers | Audio & Podcasting, Analytics | Audio & Podcasting, Ad Networks, Monetization & Payments |
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| Works with | Podcast | YouTube, Podcast |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Our note
Acast is the closer comparison than Buzzsprout here, because both sell hosting and advertising together. RedCircle's free tier is the more generous of the two, and its ad marketplace is the less established.
Only on this side