Making the work
Growing an audience
Running the business
Canva's free plan covers most templates and the editor itself, with Pro at $14.99 a month adding the brand kit and background remover across a wide range of graphics. Piktochart does one thing narrower and, by its own account, better: turning a report or a set of figures into an infographic or a one-page summary a person will actually read, from a free plan to $15 a member a month billed annually. The two prices land within a dollar of each other. The real choice is breadth against a tool built specifically for numbers that need to look deliberate.
Thumbnails, covers and posts without a designer
Infographics and reports from templates
Canva | Piktochart | |
|---|---|---|
| Starting price (they differ) | From $14.99 | From $15 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Not stated |
| Free trial | Not stated | Not stated |
| API | Not stated | Not stated |
Thumbnails, covers and posts without a designer
Canva covers thumbnails, channel art, carousels and short video with templates that look fine and are quick to change. Brand kits keep a team consistent. Anyone with real design skill will outgrow it, and that is fine.
Our note
Nearly everyone should be on the free plan until a brand kit is the thing they keep wanting. Pro earns its money for teams and for anybody publishing daily; for one person making a thumbnail a week it does not.
Only on this side
Infographics and reports from templates
Piktochart turns a report or a set of figures into something a person will actually read: an infographic, a one-page summary, a poster for a wall. Templates handle the layout and the editor keeps you inside them, which is the point for anybody who does not design for a living. There is a free plan, and the paid ones are priced per member.
Take Canva for the wider range: thumbnails, covers, carousels and social posts alongside anything else a channel needs. The free plan covers most templates and the editor itself, and Pro at $14.99 a month adds the brand kit and background remover. For a report full of numbers specifically, its own brief points to Piktochart as the narrower, better-built option.
Take Piktochart when the job is turning figures into something readable: an infographic, an internal report, an event poster. Free covers the basics, and paid plans are $15 or $20 a member a month billed annually, close to Canva's price, separated by team features rather than by template selection. Its own brief calls it narrower than Canva and better at this one job, not a general replacement for it.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export |
|---|
| Not stated |
| Not stated |
| Their cut | None | None |
|---|
| Runs on | Not stated | Web |
|---|
| Covers | Design & Graphics, Short-Form & Clipping | Design & Graphics |
|---|
| Works with | YouTube, Instagram, TikTok, Pinterest | Nothing in particular |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Our note
Piktochart is narrower than Canva and better at the one thing it does, which is making a long document of numbers look deliberate. Choose Infogram instead if the charts need to stay tied to their data.