Making the work
Growing an audience
Running the business
Brevo charges by how many emails go out, which rewards a big list mailed rarely, with a free plan and Starter at $9 a month. Flodesk charges by list size instead and never charges more for sending more often, at $25 a month for up to a thousand subscribers on Lite. A weekly newsletter with a growing list is the case where Flodesk's flat, unlimited sends can end up ahead despite the higher starting price, while an occasional sender to a big list keeps Brevo cheaper.
Email, SMS and automation on one free plan
Email that looks designed without a designer
Brevo | Flodesk | |
|---|---|---|
| Starting price (they differ) | From $9 | From $25 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | None | Not stated |
| API | Yes |
Email, SMS and automation on one free plan
Brevo, formerly Sendinblue, prices by messages sent rather than by contacts stored, which is the cheaper shape for anybody with a big list they mail rarely. Email, SMS and WhatsApp sit in one place. The editor and templates are plainer than the newsletter-first tools.
Our note
This is the one to pick when the list is big and quiet. If you mail weekly, the send-based pricing stops being a saving and a newsletter-first tool will serve the writing better.
Only on this side
Email that looks designed without a designer
Flodesk is built around templates that come out looking considered rather than like a form, which is why it keeps turning up in the hands of people selling something visual. Every paid plan sends unlimited email regardless of how often. Pricing moves with the size of the list instead, starting from a thousand subscribers. A free plan exists for building a list before there is anything to send to it, and anybody wanting deep automation branching will find this deliberately simpler than its competitors.
Pick Flodesk if how the email looks matters to what you are selling, and the list gets mailed often. Every paid plan sends without limit regardless of frequency, starting at $25 a month for a thousand subscribers, and the trade for that flat rate is automation that is deliberately simpler than the competition.
Pick Brevo if the list is large and mailed occasionally, since send-based pricing is the cheaper shape for exactly that case, and it starts at $9 a month with a genuine free plan under it. Brevo's own listing admits the saving disappears for a weekly sender, which is exactly the reader Flodesk is built for.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Not stated |
| Data export | Not stated | Not stated |
|---|
| Their cut | Not stated | Not stated |
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| Runs on | Web | Web |
|---|
| Covers | Email Marketing & Automation, Newsletter & Email | Email Marketing & Automation, Newsletter & Email |
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| Works with | Nothing in particular |
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| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Our note
Move the subscriber slider to where you expect to be in a year rather than reading the starting price, because the starting figure is for a thousand subscribers and the curve above that is the real cost. Against the older platforms this wins on how the email looks and loses on what the automation can do, and only you know which of those you are buying.