Growing an audience
Running the business
Both cover email marketing & automation. Here is what separates them on price, billing, what you can take with you, and coverage.
| Brevo | Drip | |
|---|---|---|
| Starting price | From $9 | From $39 |
| Pricing model | Free plan, paid tiers | Free trial, then paid |
| Free tier | Yes | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | None | 14 days |
| API | Yes | Yes |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web |
| Covers | Email Marketing & Automation, Newsletter & Email | Email Marketing & Automation, Digital Products & Storefronts |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Email, SMS and automation on one free plan
Brevo, formerly Sendinblue, prices by messages sent rather than by contacts stored, which is the cheaper shape for anybody with a big list they mail rarely. Email, SMS and WhatsApp sit in one place. The editor and templates are plainer than the newsletter-first tools.
Our note
This is the one to pick when the list is big and quiet. If you mail weekly, the send-based pricing stops being a saving and a newsletter-first tool will serve the writing better.
Only on this side
Ecommerce email priced on active people
Drip is an ecommerce marketing platform that bills on how many people are active in your account and how much you send, rather than on a feature ladder. Everybody gets everything, which removes the usual argument about which tier has automations. It is aimed at stores, so a writer with a plain newsletter is paying for behaviour tracking they will never wire up.
Our note
Single-plan pricing is the appeal and the risk: nothing is withheld, and the bill moves on its own as the list grows. Model it at twice your current list size before committing, because that is the number that will arrive.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.