Botpress vs Landbot Comparison 2026
Botpress is the developer end of the chatbot market, a visual builder with your own code where the flow is not enough, priced as a small platform fee plus conversation packs from $150 a month on Plus. Landbot is a drag-and-drop canvas for a qualifying conversation on a landing page or in Messenger, no developer required, starting at $45 a month for 500 chats. Landbot's price looks like the clear win until the metering does: WhatsApp is billed per message and AI chats add ten cents each, so the $45 is a floor rather than the real number.
At a glance
- Landbot starts cheaper, at $45.
- Both have a genuinely free tier.
Side by side
Botpress | Landbot | |
|---|---|---|
| Starting price (they differ) | From $150 | From $45 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial (they differ) | None | 14 days |
| API |
Botpress
Build an agent, pay by the conversation
Botpress is the developer end of the chatbot market: a visual builder over a real runtime, with your own code where the flow is not enough, and deployment to a site, WhatsApp or a Discord server. Pricing is a small platform fee plus conversation packs, so a bot nobody talks to costs almost nothing. It expects more of whoever sets it up than the tools sold to marketers do.
Our note
This is the most capable and the least friendly option in this category, and both halves are true. Pick it when the bot needs to reach into your own systems, and pick something else when the job is answering the same five questions on Instagram.
Only on this side
- Works with Instagram
- Works with Discord
Landbot
Chatbots you build by dragging blocks
Landbot is a visual builder for conversations, on a website widget, in Messenger or over WhatsApp, and the flow is a canvas rather than a script anybody has to write. Conditional logic, A/B tests and custom code blocks are there once the simple version stops being enough. Chats are metered per plan, so a bot that gets popular is a bot that needs the next tier.
Why people weigh these two
- Landbot instead of Botpress
- Chatbots assembled by dragging blocks, free tier then $45; the no-code end of the same job, with Botpress holding the developer end.
- Botpress instead of Landbot
- Botpress starts at $150, more than three times Landbot's $45, but it builds an actual reasoning agent rather than a menu of blocks, and it prices by the conversation instead of a flat seat.
Which one should you pick
Pick Landbot if a marketer needs a qualifying conversation on a landing page or inside Messenger, built without a developer, and the free Sandbox tier is enough to try it at 100 chats a month. Starter is $45 a month for 500 chats, cheaper to start than Botpress, but WhatsApp messages and AI chats meter separately at ten cents each, so estimate real volume before comparing headline prices.
Pick Botpress if the bot needs to do something rather than qualify a lead, since custom code and integrations into your own systems are the whole point of it. Plus is $150 a month with $25 of AI usage included, and pay-by-conversation pricing means a bot nobody talks to costs almost nothing, which Landbot's per-chat plan tiers do not offer.
Common questions
- Which is cheaper to run?
- Landbot's Starter plan is $45 a month against Botpress Plus at $150, but Landbot meters WhatsApp per message and AI chats at ten cents each on top of the plan. Botpress bills a small platform fee plus conversation packs, so a quiet bot on either tool can end up cheaper than the sticker price suggests.
- Do I need a developer for either one?
- Landbot is built to be used without one: flows are drawn on a canvas, and custom code blocks only come in if the drag-and-drop version runs out. Botpress expects more from whoever sets it up, since real code lives inside the builder for anything the flow cannot handle.
- Can a human take over a conversation on either tool?
- Landbot has a team inbox for exactly that, included on its free Sandbox plan. Botpress is built more for an autonomous agent reaching into your own systems than for routing a chat to a person.
- Which one handles WhatsApp?
- Both do. Landbot bills WhatsApp messages separately from the plan price, so volume changes the real cost. Botpress includes WhatsApp as one of its deployment channels alongside a website widget and Discord, inside the same conversation-pack pricing.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.