Growing an audience
Running the business
Both cover link in bio. Here is what separates them on price, billing, what you can take with you, and coverage.
| Bitly | Taplink | |
|---|---|---|
| Starting price | From $10 | From $4 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | None | Not stated |
| API | Yes | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web |
| Covers | Link in Bio, Analytics | Link in Bio, Website Builders |
| Works with | TikTok, Instagram | TikTok, Instagram |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Short links, QR codes and a bio page
Bitly shortens and brands links, makes QR codes that stay editable after they have been printed, and builds a link-in-bio page from the same account, with click data under all three. The free plan is five links a month and carries advertising. What the money buys is the branded domain and the reporting behind it.
Our note
For a bio link alone this is expensive next to Linktree or Zaap. It earns the money when the same links are going onto packaging and into a campaign report, which is the job the cheaper ones do not do.
Only on this side
A link in bio page that takes payments
Taplink builds a small mobile page out of blocks, and the paid tier turns it into something that sells: price lists, order forms, payment collection and a CRM behind them. That is further than most link pages go. The editor and the help text both read as translated, which is a fair warning about who the support team is.
Our note
Against Linktree the comparison is about what happens after the click. Taking a booking or a payment on the bio page is what the $4 buys, and a plain list of links needs none of it.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.