Growing an audience
Running the business
Both cover link in bio. Here is what separates them on price, billing, what you can take with you, and coverage.
| Bitly | Carrd | |
|---|---|---|
| Starting price | From $10 | From $19 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Annual only |
| Free trial | None | 7 days |
| API | Yes | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Not stated |
| Covers | Link in Bio, Analytics | Website Builders, Landing Pages & Funnels, Link in Bio |
| Works with | TikTok, Instagram | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | 1 |
Short links, QR codes and a bio page
Bitly shortens and brands links, makes QR codes that stay editable after they have been printed, and builds a link-in-bio page from the same account, with click data under all three. The free plan is five links a month and carries advertising. What the money buys is the branded domain and the reporting behind it.
Our note
For a bio link alone this is expensive next to Linktree or Zaap. It earns the money when the same links are going onto packaging and into a campaign report, which is the job the cheaper ones do not do.
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One-page sites that cost less than lunch
Carrd builds the single page most people actually need: a bio, a link list, a launch page, a form that collects email addresses. Three sites are free and Pro is priced by the year rather than the month, which is why it keeps winning link-in-bio arguments on price alone. A site that wants a blog or a shop outgrows it fast.
Our note
The cheapest way to stop handing out a social profile as though it were a home page. If Linktree's monthly bill is the one you keep meaning to cancel, this is the version you own.
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Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.