Growing an audience
Running the business
Both cover research & trends and analytics. Here is what separates them on price, billing, what you can take with you, and coverage.
| Awario | Brand24 | |
|---|---|---|
| Starting price | From $29 | From $199 |
| Pricing model | Free trial, then paid | Free trial, then paid |
| Free tier | No | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | 14 days |
| API | Not stated | Yes |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web, iOS, Android |
| Covers | Research & Trends, Analytics | Research & Trends, Analytics, Brand Deals & Sponsorships |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Social listening priced for one person
Awario watches the web and the social networks for a keyword and reports who said it, where, and how much reach they had. Most tools in this corner start in the hundreds a month and sell to agencies. Awario's entry plan is one seat and three topics, which is the shape somebody watching their own name and two competitors actually needs.
Our note
Brand24 is the closest thing to it and starts at $199 a month, which is the whole argument for Awario at the small end. For one person watching one name, the entry plan does what the expensive tools do.
Alerts when your name turns up anywhere
Brand24 watches social networks, news, blogs, forums and podcasts for a keyword and tells you when it moves, with sentiment and reach attached. For a creator that is the difference between hearing about a video that mentioned you and not. The entry plan is priced for a business rather than for a person, which is the honest reason most individuals stop at the trial.
Our note
The API costing extra on every tier is the detail buried furthest down the page, and it changes the total for anybody planning to pipe mentions elsewhere. For a solo creator, a saved search and an alert do most of this for nothing.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.