Growing an audience
Running the business
Both cover self-publishing. Here is what separates them on price, billing, what you can take with you, and coverage.
| Atticus | Lulu | |
|---|---|---|
| Starting price | From $147 | Free |
| Pricing model | One-time purchase | Free |
| Free tier | No | Yes |
| Billing | One-time purchase | Usage-based |
| Free trial | Not stated | Not stated |
| API | Not stated | Yes |
| Data export | Everything, in an open format | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web, macOS, Windows, Linux | Web |
| Covers | Self-Publishing, Writing & Scripts | Self-Publishing, Merch & Print on Demand |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Write and typeset a book for one payment
Atticus is a writing app and a book formatter in one, which is the pairing self-published authors otherwise buy twice. It runs in a browser and offline, so a manuscript is not stranded by a bad connection, and it exports files the retailers accept. One payment covers unlimited books and there is no subscription behind it.
Our note
The comparison people actually make is against Vellum, which costs more and is Mac only. If you are on Windows this is the answer by default; on a Mac the question is whether Vellum's output is worth roughly twice the money to you.
Only on this side
Print and sell a book with no minimum order
Lulu prints one copy at a time and will drop-ship it under your own branding, so a creator can sell a workbook from their own site without holding stock or handing Amazon the customer. An API connects it to Shopify or a custom checkout. Print costs come out of your margin, and a colour interior turns a cheap book into an expensive one.
Our note
Choose Lulu over Amazon KDP when you want to sell direct and keep the buyer's email address, and KDP when you want to be found by people already shopping for books. Plenty of creators do both with the same file.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.