Growing an audience
Running the business
Both cover seo & discovery. Here is what separates them on price, billing, what you can take with you, and coverage.
| AnswerThePublic | Moz | |
|---|---|---|
| Starting price | From $13.33 | From $49 |
| Pricing model | Free plan, paid tiers | Free trial, then paid |
| Free tier | Yes | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | Not stated |
| API | Not stated | Yes |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web |
| Covers | SEO & Discovery, Research & Trends | SEO & Discovery |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
The questions people type into search
AnswerThePublic takes a keyword and returns the questions, prepositions and comparisons people search around it, which is a content calendar's worth of titles in one query. The wheel graphic is the famous part and the export is the useful part. Free use is capped at three searches a day, and the paid plans are counted in searches rather than in seats.
Only on this side
Rank tracking and link data from Moz Pro
Moz has been measuring domain authority since the metric was invented, and its rank tracking, link explorer and keyword research still cover what a content site needs to watch. Its free browser extension is what most people meet first. The index is smaller than Ahrefs', and the entry plan is priced for one site rather than for an agency.
Our note
The entry price is the argument, at $49 a month for a single site against what Ahrefs and Semrush charge. The link index behind it is smaller. Buy it for rank tracking and check backlinks somewhere else.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.