Growing an audience
Running the business
Both cover landing pages & funnels. Here is what separates them on price, billing, what you can take with you, and coverage.
| Unbounce | Webflow | |
|---|---|---|
| Starting price | From $29 | From $15 |
| Pricing model | Free trial, then paid | Free plan, paid tiers |
| Free tier | No | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | 14 days | None |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | Not stated |
| Runs on | Web | Web |
| Covers | Landing Pages & Funnels, Analytics | Website Builders, Landing Pages & Funnels |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Landing pages built around the A/B test
Unbounce is a landing page builder whose reason to exist is what happens after the page is up: variants, traffic splitting and a record of which version won. Popups and sticky bars come with it. It is a conversion tool bought by people running paid traffic, and it is priced for them rather than for a first page.
Our note
Buy this when you are spending money on traffic and want to spend less. Landingi builds a comparable page for less, and Unbounce earns the difference back only if you are actually running the tests.
Only on this side
Design a site visually and ship real code
Webflow gives a designer the CSS box model as a set of panels, so the thing you draw is the thing that ships, with no theme fighting you. Its CMS handles a real content model rather than a blog with extra fields. The learning curve is genuinely steep, and somebody who has never thought about flex or position will spend a week before it clicks.
Only on this side
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.