Growing an audience
Running the business
Both cover giveaways & referrals. Here is what separates them on price, billing, what you can take with you, and coverage.
| ReferralCandy | UpViral | |
|---|---|---|
| Starting price | From $39 | From $79 |
| Pricing model | Free trial, then paid | Paid subscription |
| Free tier | No | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | 7 days | Not stated |
| API | Yes | Yes |
| Data export | Not stated | Everything, in an open format |
| Their cut | 10.5% of what you earn | Not stated |
| Runs on | Web | Web |
| Covers | Giveaways & Referrals, Affiliate & Referral | Giveaways & Referrals, Email Marketing & Automation |
| Works with | Nothing in particular | Nothing in particular |
| Founded | Not listed | Not listed |
| Reader rating | No reviews yet | No reviews yet |
| Live deals | None right now | None right now |
Refer-a-friend for a shop, on a success fee
ReferralCandy runs the customer referral program for an online store: the reward, the emails chasing it, the fraud checks and the payout. Every plan has every feature and the tiers differ only in the split between a fixed monthly fee and a percentage of the sales the program brings in. Working out which tier is cheapest for you is real arithmetic, and the dearer plans can genuinely cost less.
Our note
Do the arithmetic rather than reading down the price column, because the cheapest plan is the most expensive one past a few thousand dollars of referred sales. The break-even between the first two tiers lands near $600 a month in referred revenue.
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Referral contests that pay out in prizes
UpViral runs the kind of campaign where entrants earn points for sharing a link and the leaderboard decides who wins, which is the fastest way to turn a small list into a larger one. Landing pages, emails and fraud checks all come with it. The trial costs a dollar rather than nothing, and the plans are priced for a business running launches rather than for a one-off giveaway.
Our note
The trial costs a dollar, which is worth knowing before comparing this against the free trials elsewhere in this category. The refund promise is the real risk reversal here, and it is worth reading the terms of before relying on it.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
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