Making the work
Growing an audience
Running the business
Both cover analytics and social media management. Here is what separates them on price, billing, what you can take with you, and coverage.
Social profile analytics billed per account
Scheduling priced per account, not per seat
Minter.io | Publer | |
|---|---|---|
| Starting price (they differ) | From $9 | From $5 |
| Pricing model (they differ) | Paid subscription | Free plan, paid tiers |
| Free tier (they differ) | No | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial (they differ) | 14 days | 7 days |
| API | Not stated | Not stated |
| Data export | Not stated | Not stated |
| Their cut | Not stated | None |
| Runs on |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Social profile analytics billed per account
Minter.io reports on one social profile at a time and charges that way, which suits somebody running three accounts and nothing like a marketing department. Instagram is where it goes deepest, down to stories, reels, collabs and hashtag performance. Reports are scheduled and emailed rather than waiting in a dashboard nobody opens. Adding a competitor's public profile costs the same as adding your own.
Our note
Count your profiles first and multiply, because this is cheap at two accounts and expensive at ten in a way the headline price hides. Iconosquare and Metricool are the flat-rate comparisons; Minter.io wins when you track few accounts deeply and loses when you track many.
Scheduling priced per account, not per seat
Publer schedules to most of the networks a creator actually posts on and prices by social account rather than by seat, with every tenth account free. Recycling and auto-scheduling matter more than the calendar view for anyone running an archive of evergreen posts. The free plan is a real one, with the caveat that it will not connect X and keeps published posts for a day. Paid plans add the workspace, the bulk tools and unlimited scheduling.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Web |
| Web |
| Covers | Analytics, Social Media Management | Social Media Management, Analytics |
|---|
| Works with | Instagram, TikTok, Facebook, LinkedIn, X, Threads | YouTube, Instagram, TikTok, Facebook, LinkedIn, Pinterest, X, Threads |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Our note
Work out your account count first, because that is what the bill scales on and it is where this beats the per-seat tools. If X is central to what you post, note that it needs a paid plan here for reasons Publer attributes to the network's own API cost.
Only on this side