Making the work
Growing an audience
Running the business
Milkshake is built entirely as a phone app, thumb-sized cards you edit on a bus, free forever with unlimited links, hosting and even selling digital files through Stripe on that free tier. Taplink is a web-based builder that goes further into commerce on its paid tiers: price lists, payment collection and a built-in CRM, permanently free for a basic page and then $4 a month for PRO, or $8 for BUSINESS where the actual payment collection lives. Milkshake sells a preset or a guide for nothing from day one; Taplink asks $8 a month before it will take a payment itself. The trade is where selling sits versus where the editor lives, on a phone only or in a browser.
Milkshake | Taplink | |
|---|---|---|
| Starting price (they differ) | From $2.99 | From $4 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | None | Not stated |
| API | Not stated |
A link in bio site you build on your phone
Milkshake is built as a phone app rather than a website with a mobile view, so the whole thing is thumb-sized cards you swipe between while sitting on a bus. Hosting is free forever and the free plan carries unlimited links. Everything happens on the phone, which means there is no desktop editor when you want to write anything long.
A link in bio page that takes payments
Taplink builds a small mobile page out of blocks, and the paid tier turns it into something that sells: price lists, order forms, payment collection and a CRM behind them. That is further than most link pages go. The editor and the help text both read as translated, which is a fair warning about who the support team is.
Our note
Against Linktree the comparison is about what happens after the click. Taking a booking or a payment on the bio page is what the $4 buys, and a plain list of links needs none of it.
Pick Milkshake if you live on your phone and want a bio page that looks like a small site rather than a link list, and if selling a digital file is the extent of the commerce you need: that is free on Milkshake's entry tier already. Lite at $2.99 a month just removes the Milkshake branding, and there is no desktop editor at all if that matters to you.
Pick Taplink if the bio link needs to take a booking, collect a lead or run a real payment flow with a CRM behind it, since that is what its BUSINESS tier at $8 a month is built for. PRO at $4 a month adds price lists and custom HTML below that. Taplink runs in a browser rather than a phone-only app, which suits building the page at a desk instead of in the gaps of a day.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Data export | Not stated | Not stated |
|---|
| Their cut | Not stated | Not stated |
|---|
| Runs on (they differ) | iOS, Android | Web |
|---|
| Covers | Link in Bio, Website Builders | Link in Bio, Website Builders |
|---|
| Works with | Instagram, TikTok | Instagram, TikTok |
|---|
| Founded | Not listed | Not listed |
|---|
| Reader rating | No reviews yet | No reviews yet |
|---|
| Live deals | None right now | None right now |
|---|
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.