Making the work
Growing an audience
Running the business
Mailjet meters emails sent rather than contacts held, so a large dormant list mailed rarely costs the same as a small one, free for 6,000 emails a month with unlimited contacts on every plan. Moosend meters subscribers instead, with no permanent free tier at all, just a 30-day trial, then Pro at $7 a month billed annually or $9 monthly for automation, segmentation and landing pages all on one plan. At the entry paid tier the monthly prices are close, $9 against $9, but the free column only exists on one of them, and Moosend's own comparison sends people wanting a standing free plan straight to Mailjet.
Send-based email pricing with a real free tier
Email marketing with automation on every plan
Mailjet | Moosend | |
|---|---|---|
| Starting price (they differ) | From $9 | From $7 |
| Pricing model (they differ) | Free plan, paid tiers | Free trial, then paid |
| Free tier (they differ) | Yes | No |
| Billing | Monthly or annual | Monthly or annual |
| Free trial | Not stated | 30 days |
| API |
Send-based email pricing with a real free tier
Mailjet meters emails sent rather than contacts held, and its free tier carries six thousand a month, which is enough to run a small list indefinitely. Marketing campaigns and transactional sending share one account and one sending reputation. Contacts are uncapped on every plan including the free one, so a large dormant list costs nothing. Editing is collaborative, which is unusual here and is the reason teams pick it over a cheaper single-seat tool.
Our note
Compare on emails a month rather than subscribers, because that is the axis this prices on and it is the reverse of most of the category. The free tier is genuinely permanent, which makes it a better first choice than a trial-only tool if you are not yet sure the newsletter will stick.
Email marketing with automation on every plan
Moosend puts automation, segmentation and landing pages on its single paid tier rather than staging them across four, so the price rises with list size instead of with features. Subscribers are the meter. A thirty-day trial runs without a card, which is longer than most of this category offers and long enough to migrate a list and actually send. There is no permanent free plan underneath it, so the trial is a deadline rather than a fallback.
Pick Mailjet if the list is large but infrequently mailed, or a team needs more than one person editing a template at once, which Moosend does not offer. The free plan is permanent at 6,000 emails a month with unlimited contacts, a real starting point rather than a trial with a deadline.
Pick Moosend if automation and segmentation matter from day one and the list is small enough that per-subscriber pricing is not yet a penalty. Pro is $7 a month billed annually, and the 30-day trial is long enough to migrate a list and actually send from it, but treat that trial as a deadline: Moosend's own listing is explicit that there is nothing free underneath it once the 30 days end.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.
| Yes |
| Data export | Not stated | Not stated |
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| Their cut | None | None |
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| Runs on | Web | Web |
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| Covers | Email Marketing & Automation, Newsletter & Email | Email Marketing & Automation, Newsletter & Email |
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| Works with | Nothing in particular | Nothing in particular |
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| Founded | Not listed | Not listed |
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| Reader rating | No reviews yet | No reviews yet |
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| Live deals | None right now | None right now |
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Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Our note
The absence of a free plan is the thing to notice, because everything else here is priced like a tool that has one. Take the trial seriously and migrate a real list during it, since a half-hearted look will not tell you whether the automation is what you needed.