Mailercloud vs Omnisend Comparison 2026
Both cover email marketing & automation. Here is what separates them on price, billing, what you can take with you, and coverage.
Twelve thousand free emails every month
Email and SMS for people selling products
At a glance
- Mailercloud starts cheaper, at $10.
- Both have a genuinely free tier.
Side by side
Mailercloud | Omnisend | |
|---|---|---|
| Starting price (they differ) | From $10 | From $11.20 |
| Pricing model | Free plan, paid tiers | Free plan, paid tiers |
| Free tier | Yes | Yes |
| Billing | Not stated | Monthly or annual |
| Free trial | Not stated | None |
| API | Yes | Yes |
Shaded rows are where the two answers disagree and both listings have answered. A row where one side has not stated a fact is left plain, because silence is not a difference.
Mailercloud
Twelve thousand free emails every month
Mailercloud gives twelve thousand emails a month on a free plan that needs no card, which is one of the larger permanent allowances in this category. Above it, a single cheap tier lifts the send limit rather than adding features. A separate email API is sold beside the marketing product for anybody who needs transactional sending too. The list-management and reporting tools are ordinary rather than clever, and the free allowance is the reason to be here.
Our note
The free allowance is the reason to look, and it is larger than Mailjet's or MailerLite's on emails a month. Check the contact bands before growing, because the price moves on contacts once you are paying even though the free tier is measured in sends.
Only on this side
- Covers newsletter & email
Omnisend
Email and SMS for people selling products
Omnisend is built around a shop rather than a newsletter: abandoned-cart flows, product recommendations in the email, and SMS on the same automation. For a creator selling merch or digital products through Shopify it does the job that a general email tool leaves to plugins. The free plan is 500 emails a month, which is a test rather than a starting point.
Ratings are the average of reviews readers left. The facts are stated by each tool’s own listing and are not verified by CloutStack. How we make money.